Develop personalized and business applications using graphic arts resources generated from any graphic application (ex: Adobe InDesign, Quark XPress, etc.) and DeskTop Designer’s extensive drawing tools.

Work with XML, delimited (database) and line (host-based, mainframe) data.

Develop attractive transactional promotional statements using business rules to generate business graphics, data-driven text or images, and calculations.

Easily create simple personalized letters or sophisticated variable documents (conditional/rule-based text, images, page designs, media, slipsheets, etc.).

Eliminate hours of processing time at the PC with Lytrod’s unique workflow.  Take full advantage of the operational flexibility and speed of Dynamic Document Construction – building data-driven, personalized documents at the moment of output, and at the rated speed of the device.

Work with large data runs, without bogging down network performance.

User defined variables
Creation of counters, field “change” comparisons, concatenated fields, variable formatting, extractions, transforms, and calculations.

Variable font formatting
Data-driven text can be formatted with kerning and Pantone, CMYK, or RGB color palettes.

Data-driven Business Graphics
Pie, Line, and Bar (stacked) charts are easily created using a user/friendly wizard.

Dynamic Elements
Form elements created using DeskTop Designer’s drawing tools (lines, boxes, circles, paths) can be relatively positioned based upon the data. Images can also have relative placement.

CMYK and RGB image files
DeskTop Designer allows the import of industry standard image formats such as PDF, EPS, TIFF, and JPEG.

Background image files
Multiple background files can be defined. Background images can be defined statically or data-driven through conditional logic.

Conditional logic support for images and text
defines print images and text through data-driven rules

Variable OMR pre-slugging
enables two-pass scanned cycle to evolve into a single pass.

Multi-up Imposition and z-sort
support multi-up duplex functionality frequently required for applications such as personalized postcards. Z-sort function allows stack sizing to maintain postal sorting order in cut sheet operations. Custom multi-up positioning supports Dutch Cut imposition.

Page-by-page logic
capabilities offersophisticated page processing. Sets of peages or designs in Job sets for data-driven conditional/rule-based printing. Media tray calls and subset finishing features can also be conditionally based.

VIPP project folders and containers DeskTop Designer can automatically transfer required VIPP job resources to the proper directories on a networked printer’s hard drive. This is a real time saver. VIPP has added support for Projects and Containers, making resource and job management even easier and more automated.

Workflow
DeskTop Designer fully supports the unique VIPP “Just Send the Data” workflow. Resources (font, forms, data templates, images) can be automatically transferred to networked print devices. When it’s time to print, just the raw data is sent from the data source to a Xerox FreeFlow VI Interpreter enabled engine.